Rank Radar · Lead magnet
RADAR — QSR Aggregator Visibility Checklist
Your menu card is a product surface — at ~120px. Run this weekly. Obsess daily only when something moves.
US: DoorDash · Uber Eats
Canada: SkipTheDishes · Uber Eats · DoorDash
India: Swiggy · Zomato
A · Creative
- Hero photo readable as a thumbnail
- Name + cuisine scent obvious without opening
- Rating presentation honest
- Promo hygiene (no expired / spammy stacks)
B · Offer & listing ops
- ETA / fees don’t surprise after the click
- Bestsellers still listed tonight
- 86’d items not showing as available
- Menu accuracy matches what the store can fire
C · Rank monitoring
- Track outlet × platform × query
- Missing listing = unknown (not fake rank #99)
- Alert on meaningful moves + cooldown
- Keep a receipt when something slips
D · Weekly ritual
| Do weekly | Don’t obsess daily |
|---|---|
| Spot-check top queries on priority outlets | Dinner-rush vibes from screenshots |
| Fix listing breaks the same day | Debating footfall with no rank evidence |
| Note competitor jumps with a date | Blaming the platform without a time series |
This checklist fixes creative + ops hygiene. Silent ongoing slips need instrumentation (poll → normalize → threshold → alert).