← All work Product build · Content SaaS

One idea in. A week of posts out.

TurboContent is an AI content workspace with seven tools. We designed and built the first version, then redesigned its core loop: idea, draft, posts for every channel, schedule.

TypeProduct design and build
We didUX, UI system, MVP, redesign
Built withLovable · React · Tailwind
StatusMVP live, redesign in design
7AI tools in the shipped MVP, one sidebar
4steps in the redesigned loop: idea, draft, posts, schedule
3channels drafted from one article in the redesign
1live MVP you can open today
The short version

From a menu of tools to one next step.

The whole idea in 60 seconds, one product decision at a time.

01The problem

Seven tools. Seven tabs.

Writing, rewording, checking, chatting, images, audio, code. Creators paid for each one and copied text between them all day.

02What we shipped

Version one: all seven, one sidebar.

We designed the product and built the MVP on Lovable: a shared dashboard, templates, document history and every tool behind one login. It's live.

Dashboard
TurboContent MVP dashboard with quick tools and recent documents
Templates
TurboContent MVP template library by category
AI art generator
TurboContent MVP AI art generator with settings and history

Captured from the live MVP. Open it

03Before and after

From a menu of tools to one next step.

Version one asked "which tool?". The redesign asks "what do you want to say?" and shows what's due this week.

04Draft

Edit with AI inside the page.

No copying into a chat box. Select a sentence, pick what you want, and the new version drops in place for you to keep or retry.

PunchierShorterMatch my voiceRetry
05Posts

One draft. Every channel, in its own shape.

Each network has different rules. The redesign turns one approved draft into posts that fit each one, then waits for your OK.

06How we worked

Ship it, watch it, redesign it.

The MVP proved the tools worked. Using it showed where people got stuck: picking a tool, and everything after the draft.

1Map the tools

Seven jobs, one shared set of inputs and outputs.

2Build the MVP

Designed, then built on Lovable, live in the browser.

3Find the friction

Tool picking up front, copy-paste after the draft.

4Redesign the loop

Idea, draft, posts, schedule. Patterns studied from the best writing and scheduling apps.

5Prototype in code

The flows on this page run in HTML, ready to build.

LovableReactTailwindLight and dark themesDesign systemGSAP prototypes
Open the live MVP

Have an AI product that works but feels clunky?

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